Share the mobile passion with your customers

July 24, 2007 – 2:57 pm

Barkley mobile marketing

Mark Logan, VP / Director of Interactive here at Barkley wrote an article on mobile marketing 101: share the love that people share with their phones.

He hits on some key points for integrating mobile into your overall marketing strategies.

  • Embrace User Control
  • Get Personal
  • Optimize for Mobile
  • Provide Value

Check out the full article for more details or Mark’s blog for additional mobile topics.

Meanwhile, I’m getting a crash course in iPhone 101. Stay tuned.

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