The key to telemarketing: talk fast
August 2, 2007 – 3:51 pm
We are in the process of joining the growing number of households that are disconnecting their home phone service.
I don’t normally answer the home phone, because:
- I don’t give out the number to anyone since I know we are disconnecting it at some point in the future.
- Anyone that wants to get a hold of me just calls me on my mobile (the number I do give out and have for the last 8 years or so)
When we continue to get phone calls night after night from the same caller-id display, I eventually answer it, as was the case in this example. We don’t get any telemarketing calls because we’re on the do-not-call list, so most of the calls are from organizations trying to up-sell us on related services.
The phone calls happened to be from a company trying to get Lora to renew a magazine subscription (Self).
Trying to determine who was persistently trying to reach us but wouldn’t leave a message, I picked up the call.
The telemarketing person was brilliant. He was very nice, professional and easy to understand.
And, somehow he managed to skip breathing during his tactical approach to convince that renewing the magazine would be a good move.
Although I was somewhat annoyed to take the call, I have appreciation for the approach he had refined over thousands of calls.
I wasn’t quick enough to turn the conversation around and start asking him questions. Have you ever done that? Have you ever turned the conversation with the telemarketing person around and started asking them questions? Its a fun experience. Give it a shot next time you get a call from someone trying to sell you something that you clearly have no purchase in buying.
Technorati Tags: telemarketing, phone, call
