Twitter 101: an overview of Twitter, tools and brand strategy

April 30, 2008 – 9:35 pm

I gave a presentation on Twitter today at Barkley and I had several requests to share the information so I thought the easiest way would be to post it on my blog.

As you might have noticed, my blogging has trailed off recently as I’ve been spending more time with Twitter and other emerging and social media (specifically mobile which I presented on several times in April).

Twitter is one of the shiny toys in the web 2.0 toolbox that is picking up momentum, and one that I believe is worth discussing (and educating those in the dark). I attempted to compile some of the recent blog posts, videos and articles on Twitter.

You can check out my Twitter profile at

Thanks everyone in the Twitterverse for the great content. I referenced the sources in the presentation.

Check it out below and please post comments / feedback.

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  1. One Response to “Twitter 101: an overview of Twitter, tools and brand strategy”

  2. Thanks for posting this, Dustin. I wish I’d been able to attend the presentation yesterday, its really helpful. I think you’ve fleshed it out nicely considering the extent of how fast twitter has expanded is kind of overwhelming. A lot of people are wondering about twitter but aren’t getting their feet wet yet. I posted about it today over at our company blog.
    thanks again!

    By Jenny on May 1, 2008

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