In the tough financial times that we are in right now, too many companies drop their investments in innovation.
Many companies talk about their innovation needs “..right up until they discover it might require an investment in time, resources and people to create a more innovative company. The last time I checked, anything that is valuable requires some investment.”
“If you are planning to try to innovate on the cheap, don’t bother.”
The blog post is short, but a good read to get your innovation braincells moving.