Archive for the ‘advertising’ Category
Thursday, May 1st, 2008
Zappos was one of the companies that I mentioned in my Twitter presentation yesterday.
Today, Kelly Mooney posted a great article about Zappos and Twitter: What is Zappos doing.
Technorati Tags: Zappos, Twitter
Posted in advertising, technology, twitter | No Comments »
Wednesday, April 30th, 2008
I gave a presentation on Twitter today at Barkley and I had several requests to share the information so I thought the easiest way would be to post it on my blog.
As you might have noticed, my blogging has trailed off recently as I've been spending more time with Twitter ...
Posted in Barkley, advertising, freshish thinking, research, social, technology, twitter | 1 Comment »
Thursday, February 21st, 2008
Has creative dried up? I don't think so, but the idea of casting a social net to bring in some new creative is a novel idea.
Will it revolutionize the agency model? I don't think it will be that dramatic, but it will have an impact, especially for organizations ...
Posted in advertising, creative, freshish thinking, social | No Comments »
Monday, January 21st, 2008
I was cleaning out my mailbox and stumbled upon an article I had filed to read later: "Mobile Posse Raises $10 Million Second Round For Idle Screen Ads". The article was on MocoNews, a mobile content news site.
The company focuses on delivering ads and content to a user’s phone when ...
Posted in advertising, mobile | No Comments »
Wednesday, January 16th, 2008
I'm a big fan of caffeine. Coffee, in particular.
Everyone knows that coffee is hot (no pun intended) in the quick service restaurant market right now. Most of the restaurants are advertising coffee and coffee related drinks.
Interesting read today on Chief Marketer about McDonald's coffee strategy.
McDonald's – who took ...
Posted in QSR, advertising | No Comments »
Monday, January 7th, 2008
Whether you love or hate Bill Gates and Microsoft, there is no disputing their impact on the software industry and our culture as a whole. Bill Gates is worth about 56 billion, according to Wikipedia. Plenty of cash to throw around and make some things happen.
In the summer ...
Posted in advertising | No Comments »
Thursday, December 20th, 2007
I was completing some research on text messaging today when I stumbled upon a couple interesting studies.
We all know that text messaging use is highest amongst the younger demos, although adoption in other groups is growing as well.
According to the Pew Internet & American Life Project, 60% ...
Posted in advertising, mobile, research | No Comments »
Wednesday, December 19th, 2007
I wrote about the ready.gov billboard above the adult bookstore in Kansas City last week and tonight KMBC ran a story about it.
Billboard Over Adult Store Raises Eyebrows
KMBC's Chris Nagus reports on a billboard for the Department of Homeland Security that is posted above an adult entertainment store in Midtown ...
Posted in Kansas City, advertising, government, security | No Comments »
Saturday, December 15th, 2007
It seems like the minute you subscribe to a magazine they start sending you renewal forms.
The time to renew my Inc. and Fast Company subscriptions finally rolled around.
I'll walk through the renewal process for Inc. below, but the process is the same for Fast Company, as the parent company for ...
Posted in advertising, business, copy, direct, retail | 1 Comment »
Thursday, December 13th, 2007
I was on my way to a friends house after work on Friday when I drove by a billboard that caused me to do a double take (above). To verify what I saw, I went back later that night and snagged a picture from across the street.
In case you were ...
Posted in Kansas City, advertising, government | No Comments »
