Archive for the ‘advertising’ Category
Thursday, December 13th, 2007
I was on my way to a friends house after work on Friday when I drove by a billboard that caused me to do a double take (above). To verify what I saw, I went back later that night and snagged a picture from across the street.
In case you were ...
Posted in Kansas City, advertising, government | No Comments »
Monday, December 10th, 2007
This year "The Twelve Days of Christmas" will cost your True Love $19,507, an increase of 3.1% over last year, according to the 23rd Annual PNC Christmas Price Index. That rise is consistent with the 3.5% increase in the U.S. government's Consumer Price Index so far this year. [via]
Here's the ...
Posted in advertising, freshish thinking | No Comments »
Wednesday, November 21st, 2007
Kyle forwarded me a link and it was also moving up the ranks quickly on Digg, but there is a great set of Apple ads on the Windows Vista page on CNET.
Brilliant, simply brilliant.
In summary, there are multiple Apple ads that interact together to mock Vista, on, funny enough, the ...
Posted in advertising, freshish thinking | No Comments »
Tuesday, November 20th, 2007
For those in advertising, you may have already read the press that Bank of America won't renew their agreement with Omnicom to manage their marketing and advertising services.
They are also putting up their $250 million media account up for review.
I bank with Bank of America and like their brand and ...
Posted in advertising | 2 Comments »
Friday, November 16th, 2007
I'm not anti-Wal-Mart like Seth who made it a 2007 goal to boycott shopping at Wal-Mart.
But, on the other hand, I couldn't help but share the obnoxiousness of the pricing on the vending machines outside the store in Overland Park.
Notice the nice 25 cent price in huge letters on the ...
Posted in Kansas City, advertising, retail | 2 Comments »
Wednesday, November 14th, 2007
As a contributor to The Age of Conversation book, I met several people that are very active in marketing and blogging, including David Armano.
A good follow-up post by David today about the question he asked to his audience: Should digital agencies be blogging?
Blogging with a purpose is a key thread, ...
Posted in Barkley, advertising, social | 4 Comments »
Wednesday, November 7th, 2007
How can Veramyst get FDA approval? According to Medical News Today, on April 29, 2007, the U.S. Food and Drug Administration approved once-daily Veramystâ„¢ (fluticasone furoate) Nasal Spray to treat seasonal and year-round allergy symptoms in adults and children two years of age and older. Veramyst will be available ...
Posted in advertising, government, healthcare | 1 Comment »
Sunday, November 4th, 2007
I'm a big fan of research and numbers. External sources and research helps validate your opinion.
Of course, there will always be cases (no pun intended), such as Crystal Pepsi that tend to test well, but flop when rolled out to the masses. Research will only take you so far.
But, ...
Posted in advertising, business, quotes, research | No Comments »
Friday, November 2nd, 2007
Via Marketing Vox, Purina will be sponsoring daily text messages to pet lovers.
Nestle's Purina Petcare will begin sponsoring free daily text-message alerts for pet lovers, courtesy of ad-supported mobile entertainment company Limbo Lowdown.
The sponsorship empowers Purina to stamp its brand on over 6 million highly targeted text messages a month, ...
Posted in advertising, mobile | No Comments »
Monday, October 8th, 2007
One of the sites that I have been tracking for a while and recently added to my RSS feeds is The Consumerist.
If you are in PR and haven't heard of this site, it would be worthwhile to monitor it on behalf of your clients. There's no worse way than ...
Posted in advertising, research, retail, social, technology | 1 Comment »