Archive for the ‘advertising’ Category

Our government asks: Where is your family while you are at the adult bookstore?

Thursday, December 13th, 2007

I was on my way to a friends house after work on Friday when I drove by a billboard that caused me to do a double take (above). To verify what I saw, I went back later that night and snagged a picture from across the street. In case you were ...

PNC Christmas Price Index: the cost of The Twelve Days of Christmas

Monday, December 10th, 2007

This year "The Twelve Days of Christmas" will cost your True Love $19,507, an increase of 3.1% over last year, according to the 23rd Annual PNC Christmas Price Index. That rise is consistent with the 3.5% increase in the U.S. government's Consumer Price Index so far this year. [via] Here's the ...

Apple Ad on CNET’s Windows Vista page

Wednesday, November 21st, 2007

Kyle forwarded me a link and it was also moving up the ranks quickly on Digg, but there is a great set of Apple ads on the Windows Vista page on CNET. Brilliant, simply brilliant. In summary, there are multiple Apple ads that interact together to mock Vista, on, funny enough, the ...

Holding companies losing their advantage?

Tuesday, November 20th, 2007

For those in advertising, you may have already read the press that Bank of America won't renew their agreement with Omnicom to manage their marketing and advertising services. They are also putting up their $250 million media account up for review. I bank with Bank of America and like their brand and ...

Sam’s Choice Cola from Wal-Mart: their new product designs and $0.25 or $0.40 each?

Friday, November 16th, 2007

I'm not anti-Wal-Mart like Seth who made it a 2007 goal to boycott shopping at Wal-Mart. But, on the other hand, I couldn't help but share the obnoxiousness of the pricing on the vending machines outside the store in Overland Park. Notice the nice 25 cent price in huge letters on the ...

Why blog? Well, I do work at a digital agency, after all.

Wednesday, November 14th, 2007

As a contributor to The Age of Conversation book, I met several people that are very active in marketing and blogging, including David Armano. A good follow-up post by David today about the question he asked to his audience: Should digital agencies be blogging? Blogging with a purpose is a key thread, ...

Veramyst - it just works, but they don’t know why? Come on FDA.

Wednesday, November 7th, 2007

How can Veramyst get FDA approval? According to Medical News Today, on April 29, 2007, the U.S. Food and Drug Administration approved once-daily Veramystâ„¢ (fluticasone furoate) Nasal Spray to treat seasonal and year-round allergy symptoms in adults and children two years of age and older. Veramyst will be available ...

Research: 98% of all statistics are made up - Author Unknown

Sunday, November 4th, 2007

I'm a big fan of research and numbers. External sources and research helps validate your opinion. Of course, there will always be cases (no pun intended), such as Crystal Pepsi that tend to test well, but flop when rolled out to the masses. Research will only take you so far. But, ...

Purina Sponsors Daily Pet Lover Texts

Friday, November 2nd, 2007

Via Marketing Vox, Purina will be sponsoring daily text messages to pet lovers. Nestle's Purina Petcare will begin sponsoring free daily text-message alerts for pet lovers, courtesy of ad-supported mobile entertainment company Limbo Lowdown. The sponsorship empowers Purina to stamp its brand on over 6 million highly targeted text messages a month, ...

Let us not forget the power of the consumer: The rise of Consumerist.com

Monday, October 8th, 2007

One of the sites that I have been tracking for a while and recently added to my RSS feeds is The Consumerist. If you are in PR and haven't heard of this site, it would be worthwhile to monitor it on behalf of your clients. There's no worse way than ...