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	<title>Shake Gently - advertising technology blog &#187; life</title>
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	<link>http://shakegently.com</link>
	<description>add business, marketing and technology together.  shake gently.</description>
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		<title>My daughter&#8217;s first doll will be a Totally Stylin&#8217; Tattoos Barbie</title>
		<link>http://shakegently.com/2009/03/06/totally-stylin-tattoos-barbie/</link>
		<comments>http://shakegently.com/2009/03/06/totally-stylin-tattoos-barbie/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 19:34:31 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[life]]></category>
		<category><![CDATA[retail]]></category>

		<guid isPermaLink="false">http://shakegently.com/?p=245</guid>
		<description><![CDATA[In some families, when their kids first get a tattoo or body piercing, it creates quite the uproar. In other cultures, it&#8217;s a rite of passage. From the Los Angeles Times via MediaPost: At 50 years old, Barbie gets tattoos &#8212; and a megastore in China Barbie turns 50 this month, and to shake off [...]]]></description>
			<content:encoded><![CDATA[<p>In some families, when their kids first get a tattoo or body piercing, it creates quite the uproar. In other cultures, it&#8217;s a rite of passage.</p>
<p>From the Los Angeles Times via MediaPost:<br />
<a href="http://www.latimes.com/business/la-fi-tattoobarbie6-2009mar06,0,6683634.story?track=rss">At 50 years old, Barbie gets tattoos &#8212; and a megastore in China</a></p>
<blockquote><p><em>Barbie turns 50 this month, and to shake off a midlife crisis she&#8217;s getting tattooed and opening the doors to her first megastore in China.. </em></p></blockquote>
<p>I did a little research on percentage of American&#8217;s with tattoos and it was higher than I expected. I&#8217;m surprised the LA Times article didn&#8217;t reference any statistics, because tattoos are becoming the norm.</p>
<p><a href="http://www.vanishingtattoo.com/tattoo_facts.htm" target=_blank>Tattoo Facts &#038; Statistics</a></p>
<blockquote><p><em>Emerging from their often unsavoury reputation of the recent past, tattoos have gained increasing prominence in the past decade. Life magazine estimated in 1936 that 10 million Americans, or approximately 6% of the population had at least one tattoo. A Harris Poll, done in 2003, nearly triples those numbers and estimates that 16% of Americans now have one or more tattoos. </em></p></blockquote>
<p>I haven&#8217;t validated all of the research numbers at the site referenced above, but it also references a Fall 2006 survey by the  Pew Research Center:<br />
<blockquote><em>Thirty-six percent of those ages 18 to 25, and 40 percent of those ages 26 to 40, have at least one tattoo.</em></p></blockquote>
<p>In an <a href="http://www.newsweek.com/id/42688" target=_blank>article on microtrends</a>, Newsweek states that about 1/3 of Americans between the ages of 25-29 now sports body ink, so the research above (which varies slightly by source) is pretty consistent: there are a lot of people with tattoos.</p>
<p>So, for people that are upset about this product, I&#8217;d like to understand why. I think it&#8217;s just Mattel getting with the times and I applaud them for taking a risk. If you don&#8217;t like the doll, don&#8217;t buy it. </p>
<p>I apologize for the 15 sec commercial preceding the video. It&#8217;s from the LA Times, not me.</p>
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<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/Barbie" rel="tag">Barbie</a>, <a href="http://www.technorati.com/tags/Mattel" rel="tag">Mattel</a>, <a href="http://www.technorati.com/tags/tattoo" rel="tag">tattoo</a>, <a href="http://www.technorati.com/tags/ink" rel="tag">ink</a>, <a href="http://www.technorati.com/tags/trends" rel="tag">trends</a></span> </p>
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		<item>
		<title>Drummers Are Natural Intellectuals</title>
		<link>http://shakegently.com/2008/04/18/drummers-are-natural-intellectuals/</link>
		<comments>http://shakegently.com/2008/04/18/drummers-are-natural-intellectuals/#comments</comments>
		<pubDate>Sat, 19 Apr 2008 00:33:49 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[life]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[research]]></category>

		<guid isPermaLink="false">http://shakegently.com/2008/04/18/drummers-are-natural-intellectuals/</guid>
		<description><![CDATA[via Guy Kawasaki on Twitter New research suggests that as well as possessing extraordinary musical talent, drummers may also be natural intellectuals. By asking volunteers to keep time with a drumstick prior to taking an intelligence test, scientists found those with the best rhythm scored the highest in mental assessments, as there is a strong [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://twitter.com/guykawasaki/statuses/792199601" target=_blank>via Guy Kawasaki on Twitter</a></p>
<p><img src="http://farm4.static.flickr.com/3062/2423564377_8afd48ce28_o.jpg" alt="Zildjian logo" /><em><br />
<blockquote>New research suggests that as well as possessing extraordinary musical talent, drummers may also be natural <a href="http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2008/04/17/ndrum117.xml" target=_blank>intellectuals</a>. By asking volunteers to keep time with a drumstick prior to taking an intelligence test, scientists found those with the best rhythm scored the highest in mental assessments, as there is a strong link between intelligence, good timing and problem-solving. So despite the wealth of musicians’ drummer jokes out there, it seems drummers are definitely playing all the right notes when it comes to brain power. [<a href="http://truemors.com/?p=28317" target=_blank>source</a>]</p></blockquote>
<p></em></p>
<p>Did I mention I was a drummer and got a perfect score at a competition in high school with an original drum set solo piece I wrote?  I sold all of my equipment a few years ago, but once we have more space, I&#8217;m sure I&#8217;ll get back into it.</p>
<p><img src="http://farm3.static.flickr.com/2045/2424383574_794358caaf.jpg" alt="drums zildjian tama yamaha" /></p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/drummer" rel="tag">drummer</a>, <a href="http://www.technorati.com/tags/drum" rel="tag">drum</a>, <a href="http://www.technorati.com/tags/intelligent" rel="tag">intelligent</a>, <a href="http://www.technorati.com/tags/intellect" rel="tag">intellect</a>, <a href="http://www.technorati.com/tags/music" rel="tag">music</a>, <a href="http://www.technorati.com/tags/zildjian" rel="tag">zildjian</a>, <a href="http://www.technorati.com/tags/tama" rel="tag">tama</a>, <a href="http://www.technorati.com/tags/yamaha" rel="tag">yamaha</a></span></p>
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		<title>Don&#8217;t be a fool: some classics</title>
		<link>http://shakegently.com/2008/03/31/dont-be-a-fool-some-classics/</link>
		<comments>http://shakegently.com/2008/03/31/dont-be-a-fool-some-classics/#comments</comments>
		<pubDate>Tue, 01 Apr 2008 04:59:13 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[freshish thinking]]></category>
		<category><![CDATA[life]]></category>

		<guid isPermaLink="false">http://shakegently.com/2008/03/31/dont-be-a-fool-some-classics/</guid>
		<description><![CDATA[You don&#8217;t have to search very far to find all kinds of office pranks on the internet, from people filling whole rooms to the ceiling with styrofoam peanuts to all kinds of craziness, but I thought I would share a few of the standards. One of the best was a joke a few years back [...]]]></description>
			<content:encoded><![CDATA[<p>You don&#8217;t have to search very far to find all kinds of office pranks on the internet, from people filling whole rooms to the ceiling with styrofoam peanuts to all kinds of craziness, but I thought I would share a few of the standards.</p>
<p>One of the best was a joke a few years back that was played on a co-worker, whereby he thought he won tickets to the final four, complete with a contest website with a domain registered to what appeared to be a legit organization, email and a notification phone call from the prize fulfillment organization.  Nicely done indeed.</p>
<p>Office Prank: Tin Foil<br />
<a href="http://borkweb.com/story/office-prank-tin-foil" target=_blank><img src="http://farm1.static.flickr.com/148/428159065_1bbf4ed663_m.jpg" alt="office prank aluminum foil" border=0/></a></p>
<p>How To Play the Aluminum Foil Prank on a Coworker<br />
<object width="440" height="355"><param name="movie" value="http://www.howcast.com/flash/howcast_player.swf?file=2723"></param><param name="wmode" value="transparent"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.howcast.com/flash/howcast_player.swf?file=2723" type="application/x-shockwave-flash" width="440" height="355" allowScriptAccess="always"  wmode="transparent"></embed></object></p>
<p>Office Prank: Balloons<br />
<a href="http://borkweb.com/story/office-prank-balloons-and-missing-monitor" target=_blank><img src="http://farm1.static.flickr.com/162/431904431_6d8bdb3ab4_m.jpg" alt="office prank balloons" border=0/></a></p>
<p>How To Play the Buried Cubicle Prank on a Coworker<br />
<object width="440" height="355"><param name="movie" value="http://www.howcast.com/flash/howcast_player.swf?file=2721"></param><param name="wmode" value="transparent"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.howcast.com/flash/howcast_player.swf?file=2721" type="application/x-shockwave-flash" width="440" height="355" allowScriptAccess="always"  wmode="transparent"></embed></object></p>
<p>And, from our office last year (post April Fools&#8217; day):<br />
3800 post-it notes, 15 people and 2 hours later..<br />
<img src="http://farm4.static.flickr.com/3137/2379514278_ef775c0ce3.jpg" alt="office prank post-it notes" /><br />
<img src="http://farm4.static.flickr.com/3218/2378677511_7c377954dc.jpg" alt="office prank post-it notes" /></p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/office+prank" rel="tag">office prank</a>, <a href="http://www.technorati.com/tags/April+Fools'+Day" rel="tag">April Fools&#8217; Day</a>, <a href="http://www.technorati.com/tags/joke" rel="tag">joke</a></span> </p>
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		<title>New blog host, new widgets, new colors and new functionality</title>
		<link>http://shakegently.com/2007/12/10/new-blog-host-new-widgets-new-colors-and-new-functionality/</link>
		<comments>http://shakegently.com/2007/12/10/new-blog-host-new-widgets-new-colors-and-new-functionality/#comments</comments>
		<pubDate>Mon, 10 Dec 2007 09:26:02 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[life]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://shakegently.com/2007/12/10/new-blog-host-new-widgets-new-colors-and-new-functionality/</guid>
		<description><![CDATA[If you are reading this then you have stumbled upon the new server for shakegently. I&#8217;ve been absent from posting for a week as I waited for my domain registrar transfer to complete. I was previously using the wordpress.com hosting service to host my blog (with my own domain). I outgrew their hosting platform that [...]]]></description>
			<content:encoded><![CDATA[<p>If you are reading this then you have stumbled upon the new server for shakegently.</p>
<p>I&#8217;ve been absent from posting for a week as I waited for my domain registrar transfer to complete.  I was previously using the <a href="http://wordpress.com/" target="_blank">wordpress.com</a> hosting service to host my blog (with my own domain).</p>
<p>I outgrew their hosting platform that constrains what you can do with the site in regards to functionality (no direct code  or database access), so I have been wanting to move my site for quite a while.  I have been happy with the <a href="http://wordpress.org/" target="_blank">WordPress</a> blog platform, so I&#8217;m sticking with them, just moving to a new server.</p>
<p>To make a long story short, I updated my DNS settings to point to my new web host (<a href="http://mediatemple.net/" target="_blank">mediatemple.net</a>) while the registrar transfer was in process from the old host (<a href="http://1and1.com" target="_blank">1and1.com</a>).  The DNS change was supposed to be processed before the registrar transfer was initiated.</p>
<p>But, as it turned out, since I initiated the registrar transfer before the DNS change had been processed by the system (apparently a 24 hour period), the existing DNS was frozen until the transfer to the new registrar was completed.</p>
<p>My site was still up and running through the change, so I didn&#8217;t suffer any downtime, although it was definitely an annoyance.</p>
<p>Yes, I realize I could have posted on both the old site and new and uploaded the new posts when the transfer was complete, but I was trying some new widgets and other things on the new site so I didn&#8217;t want to go through the process.</p>
<p>For the readers that have no idea what the previous few sentences were about, you can:</p>
<p>a) read up on <a href="http://en.wikipedia.org/wiki/Domain_name_registrar" target="_blank">domain name registrars</a> and <a href="http://en.wikipedia.org/wiki/Domain_name_system" target="_blank">DNS</a> at Wikipedia</p>
<p>b) take my word that there will be more posts in the future</p>
<p>c) disregard both and purchase a <a href="http://www.cellarratwine.com/" target="_blank">Cellar Rat Wine</a> gift card as an early Christmas present to keep me moving through the holidays and keep the posts coming.</p>
<p>Look for new functionality, content and promotions very soon.</p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/wordpress" rel="tag">wordpress</a>, <a href="http://www.technorati.com/tags/mediatemple" rel="tag">mediatemple</a>, <a href="http://www.technorati.com/tags/dns" rel="tag">dns</a>, <a href="http://www.technorati.com/tags/domain+registrar" rel="tag">domain registrar</a>, <a href="http://www.technorati.com/tags/widget" rel="tag">widget</a>, <a href="http://www.technorati.com/tags/blog" rel="tag">blog</a></span> </p>
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		<title>What gets you through the workday?  Survey says caffeine</title>
		<link>http://shakegently.com/2007/11/24/what-gets-you-through-the-workday-survey-says-caffeine/</link>
		<comments>http://shakegently.com/2007/11/24/what-gets-you-through-the-workday-survey-says-caffeine/#comments</comments>
		<pubDate>Sat, 24 Nov 2007 22:51:17 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[life]]></category>

		<guid isPermaLink="false">http://shakegently.com.s24970.gridserver.com/?p=182</guid>
		<description><![CDATA[I&#8217;m not the only one that relies on caffeine to keep things moving during the day. As it turns out, according to a WorkPlace Media survey, 83% of American workers rely on caffeine, mostly coffee, to get them through. I first read about the survey in the November 12th issue of Computerworld so I thought [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m not the only one that relies on caffeine to keep things moving during the day.  As it turns out, according to a <a href="http://www.workplaceprint.com" target="_blank">WorkPlace Media</a> survey, 83% of American workers rely on caffeine, mostly coffee, to get them through.  I first read about the survey in the November 12th issue of <a href="http://www.computerworld.com/" target="_blank">Computerworld</a> so I thought it was worth some additional research.</p>
<p>In the <a href="http://www.workplaceprint.com/recent_articles/files/The_Atlanta_Journal-Constitution_February_17_2007.pdf" target="_blank">Atlanta Journal article</a>, one of many articles that reference the survey, there is a chart of lost productivity, what they call &#8220;Starbucks Effect&#8221; for employees running out to get coffee (which takes an average of 14 minutes).</p>
<p>Atlanta is the home to 105 Starbucks stores, where as the density can reach upwards of 170 in places like Manhattan and different areas in London.  <a href="http://www.kottke.org/05/01/maximum-starbucks-density">This data was from 2005</a> and doesn&#8217;t factor in all of the other chain and independent shops, which would easily raise the total to 4 or more times that amount.  When you factor in the quick service restaurants and every other place that offers coffee, its pretty amazing.</p>
<p>There was an article in the Nov 19th Brandweek (subscription required) about some new drinks from <a href="http://www.frs.com/" target="_blank">FRS</a> that are supposed to be a healthy alternative to other energy drinks.</p>
<p>And in case you were wondering, the article states there are about 2,000 energy drinks currently on the market, so the market is pretty crowded, but this one sounds interesting enough to check out, if I can find it.</p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/coffee" rel="tag">coffee</a>, <a href="http://www.technorati.com/tags/caffeine" rel="tag">caffeine</a>, <a href="http://www.technorati.com/tags/Starbucks" rel="tag">Starbucks</a></span> </p>
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		<title>There&#8217;s a baby on the way&#8230;very soon</title>
		<link>http://shakegently.com/2007/10/19/theres-a-baby-on-the-wayvery-soon/</link>
		<comments>http://shakegently.com/2007/10/19/theres-a-baby-on-the-wayvery-soon/#comments</comments>
		<pubDate>Fri, 19 Oct 2007 08:21:32 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[life]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://shakegently.com.s24970.gridserver.com/?p=164</guid>
		<description><![CDATA[You may have noticed a slight change in post frequency lately. The biggest reason has been because I have been busy getting ready for the baby, which should grace us with her little presence at any moment now (October 16th was the due date). That being said, Lora and I are launching a new blog [...]]]></description>
			<content:encoded><![CDATA[<p>You may have noticed a slight change in post frequency lately.</p>
<p><img src="http://farm3.static.flickr.com/2204/1584347329_72014d7b98_o.jpg" alt="Lora pregnancy belly" /></p>
<p>The biggest reason has been because I have been busy getting ready for the baby, which should grace us with her little presence at any moment now (October 16th was the due date).</p>
<p><img src="http://farm3.static.flickr.com/2187/1584347603_c360d546f7.jpg" alt="Lora pregnancy belly" /></p>
<p>That being said, Lora and I are launching a new blog that will serve as a platform for keeping our families and friends overwhelmed with pictures, stories and video.</p>
<p>So, stop by when you have a chance and check out <a href="http://blog.dustinandlora.com" target="_blank">the life of new parents</a>.  There&#8217;s not much up there now, but there will be shortly, so go ahead and subscribe via RSS.</p>
<p>I&#8217;ll be announcing the arrival very soon.</p>
<p>And feel free to forward over any tidbits of wisdom.  Now, whether we use them or not, well, is yet to be seen.</p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/Dustin" rel="tag">Dustin</a>, <a href="http://www.technorati.com/tags/Lora" rel="tag">Lora</a>, <a href="http://www.technorati.com/tags/Jacobsen" rel="tag">Jacobsen</a>, <a href="http://www.technorati.com/tags/family" rel="tag">family</a>, <a href="http://www.technorati.com/tags/baby" rel="tag">baby</a>, <a href="http://www.technorati.com/tags/blog" rel="tag">blog</a></span> </p>
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		<title>Aaaarrrrr, its international talk like a pirate day</title>
		<link>http://shakegently.com/2007/09/19/aaaarrrrr-its-international-talk-like-a-pirate-day/</link>
		<comments>http://shakegently.com/2007/09/19/aaaarrrrr-its-international-talk-like-a-pirate-day/#comments</comments>
		<pubDate>Wed, 19 Sep 2007 17:46:46 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[event]]></category>
		<category><![CDATA[life]]></category>

		<guid isPermaLink="false">http://shakegently.com.s24970.gridserver.com/?p=152</guid>
		<description><![CDATA[In case you almost missed it, today is Talk Like a Pirate Day. In the days of lawsuits and political correctness, we all need to take a day just to be silly. [youtube=http://www.youtube.com/watch?v=2cKCkbWDGwE] Be sure to check out the latest updates on the event at the 2007 event page. A few highlights so far today: [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://farm2.static.flickr.com/1215/1408323306_4dcab9e5be_o.gif" alt="Talk like a pirate day" /></p>
<p>In case you almost missed it, today is <a href="http://www.talklikeapirate.com">Talk Like a Pirate Day</a>.  In the days of lawsuits and political correctness, we all need to take a day just to be silly.</p>
<p>[youtube=http://www.youtube.com/watch?v=2cKCkbWDGwE]</p>
<p>Be sure to check out the latest updates on the event at the <a href="http://www.talklikeapirate.com/tlapd07.html">2007 event page</a>.</p>
<p>A few highlights so far today:</p>
<ul>
<li>National Public Radio&#8217;s Morning Edition hosts <a href="http://www.npr.org/templates/story/story.php?storyId=14521119">talked like pirates in a tribute to the day</a>, and interviewed George Choundas, author of The Pirate Primer.</li>
<li>Flickr, the Yahoo-based photo-sharing site (and home of the<a href="http://www.flickr.com/photos/talklikeapirateday">TLAPD photo gallery</a>), added a pirate flag icon to its masthead on Sept. 19, and featured only pirate-themed photos in its &#8220;Explore&#8221; page. See their <a href="http://blog.flickr.com/en/2007/09/19/here-there-be-dragons/">blog entry</a>.</li>
<li>Weatherbug, the Web weather site, featured meteorologist Rachel Peterson doin&#8217; her best to <a href="http://video.weatherbug.com/">talk like a pirate</a>.</li>
</ul>
<p><img src="http://farm2.static.flickr.com/1296/1407748639_6474ca5d08_o.jpg" alt="blow-up pirate" /></p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/pirate" rel="tag">pirate</a>, <a href="http://www.technorati.com/tags/event" rel="tag">event</a>, <a href="http://www.technorati.com/tags/TLAPD" rel="tag">TLAPD</a>, <a href="http://www.technorati.com/tags/Talk+Like+A+Pirate+Day" rel="tag">Talk Like A Pirate Day</a></span> </p>
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		<title>Caffeine: drug of choice for many</title>
		<link>http://shakegently.com/2007/08/28/caffeine-drug-of-choice-for-many/</link>
		<comments>http://shakegently.com/2007/08/28/caffeine-drug-of-choice-for-many/#comments</comments>
		<pubDate>Tue, 28 Aug 2007 16:26:43 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[life]]></category>
		<category><![CDATA[research]]></category>

		<guid isPermaLink="false">http://shakegently.com.s24970.gridserver.com/?p=142</guid>
		<description><![CDATA[As a follow-up to yesterday&#8217;s post about alcohol and energy drinks, I wanted to point out that the amount of caffeine in energy drinks is no more potent than our good old friend mr. espresso. via CNN: Energy drinks&#8217; caffeine in line with coffee Outside of the sugar, which I usually try for sugar free [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://farm2.static.flickr.com/1411/1258488409_2606ee7c59_o.jpg" alt="caffeine energy drink red bull" /></p>
<p>As a follow-up to yesterday&#8217;s post about alcohol and energy drinks, I wanted to point out that the amount of caffeine in energy drinks is no more potent than our good old friend mr. espresso.</p>
<p>via CNN: <a href="http://www.cnn.com/2007/HEALTH/08/08/energy.drinks.reut/index.html">Energy drinks&#8217; caffeine in line with coffee</a></p>
<p>Outside of the sugar, which I usually try for sugar free if available a la Diet Rockstar, I consume a lot more coffee than I do energy drinks.</p>
<p>But don&#8217;t kid yourself, <a href="http://en.wikipedia.org/wiki/Caffeine">caffeine</a> is a drug.  Sure, its a legal stimulant that has the effect of <em>&#8220;temporarily warding off drowsiness and restoring alertness&#8221;</em>, but a drug none the less.  And, <em>&#8220;90% of adults consume caffeine daily&#8221; (in North America)</em>, so its probably the most common drug.</p>
<p><img src="http://farm2.static.flickr.com/1126/1258623015_56ddea790f_o.jpg" alt="caffeine chemical" /></p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/energy+drink" rel="tag">energy drink</a>, <a href="http://www.technorati.com/tags/coffee" rel="tag">coffee</a>, <a href="http://www.technorati.com/tags/espresso" rel="tag">espresso</a>, <a href="http://www.technorati.com/tags/caffeine" rel="tag">caffeine</a></span><a href="http://www.statcounter.com/" target="_blank"><img src="http://c28.statcounter.com/2736343/0/1cdc0ec6/0/" alt="blog stats" border="0"></a> </p>
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		<title>Community counts: reviews and comparison sites impact purchase decisions</title>
		<link>http://shakegently.com/2007/08/07/community-counts-reviews-and-comparison-sites-impact-purchase-decisions/</link>
		<comments>http://shakegently.com/2007/08/07/community-counts-reviews-and-comparison-sites-impact-purchase-decisions/#comments</comments>
		<pubDate>Tue, 07 Aug 2007 18:38:02 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[life]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://shakegently.com.s24970.gridserver.com/?p=134</guid>
		<description><![CDATA[Ok, so my tires on my Jeep don&#8217;t look that bad, but it is time to get some new treads, and I&#8217;m taking my Jeep in to have some other service done to it, so now is as good of time as ever. Unfortunately its going to set me back about $850 for a set [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://farm2.static.flickr.com/1152/1040960405_5b1ababacf.jpg" alt="old truck tire" /></p>
<p>Ok, so my tires on my Jeep don&#8217;t look that bad, but it is time to get some new treads, and I&#8217;m taking my Jeep in to have some other service done to it, so now is as good of time as ever.  Unfortunately its going to set me back about $850 for a set of 4.</p>
<p>How does a technology guy go about looking for new tires?  Where else but the internet via a Google search.</p>
<p>I&#8217;ve been happy with my existing tires from <a href="http://michelinman.com/tires/light-truck/ltx-as/95100/">Michelin</a>, so I wanted to stay in the same general category.  Also, Michelin was the award recipient of the <a href="http://www.jdpower.com/util/ratings/results.aspx?study_id=203&amp;vertical=Autos&amp;v1=SUV">2006 JD Power OE Tire Study</a>, so that reinforced my decision to stick with the brand.</p>
<p>I first stumbled upon a site called Consumer Search: Reviewing the Reviews, and found a <a href="http://www.consumersearch.com/www/automotive/tires/reviews.html">link for tires</a>.</p>
<p><a href="http://www.tirerack.com/tires/surveyresults/surveydisplay.jsp?type=HAS&amp;tireSearch=true&amp;width=235/&amp;ratio=65&amp;diameter=17&amp;speed_rating=S&amp;speed_rating=T&amp;speed_rating=U&amp;speed_rating=H&amp;speed_rating=V&amp;speed_rating=Z&amp;speed_rating=W&amp;speed_rating=Y&amp;autoMake=Jeep&amp;autoYear=2004&amp;autoModel=Grand%20Cherokee%20Limited&amp;vehicleSearch=true&amp;autoModClar=Standard%20Model&amp;filter=y&amp;autoMake=Jeep&amp;autoYear=2004&amp;autoModel=Grand%20Cherokee%20Limited&amp;vehicleSearch=true&amp;autoModClar=Standard%20Model"><br />
<img src="http://farm2.static.flickr.com/1016/1042050592_b12ed7f985_o.jpg" alt="tire review tirerack" /></a></p>
<p>I followed the <a href="http://www.tirerack.com/tires/surveyresults/surveydisplay.jsp?type=HAS&amp;width=235%2F&amp;ratio=65&amp;diameter=17&amp;tireSearch=true&amp;autoMake=Jeep&amp;autoYear=2004&amp;autoModel=Grand%20Cherokee%20Limited&amp;autoModClar=Standard%20Model&amp;minSpeedRating=S&amp;speed_rating=S&amp;speed_rating=T&amp;speed_rating=U&amp;speed_rating=H&amp;speed_rating=V&amp;speed_rating=Z&amp;speed_rating=W&amp;speed_rating=Y">Tire Rack link</a> to read the reviews. I must say I was really impressed with the sheer amount of reviews on the site. The tire in particular I was looking at, the <a href="http://michelinman.com/tires/suv-crossover/cross-terrain-suv/95648/">Michelin Cross Terrain SUV</a>, had over 35 million miles of use reported, and one of the top tires in my category and tire size.  The information is user reported, but with so many reports, it is likely to be as close as you can get to real usage of the product.</p>
<p><a href="http://www.epinions.com/Michelin_Cross_Terrain_SUV_Truck_SUV_Tire">Epinions</a> had generally good things to say about the tire as well.</p>
<p>For general product reviews and price comparison, I use <a href="http://www.epinions.com/Michelin_Cross_Terrain_SUV_Truck_SUV_Tire">PriceGrabber.com</a> quite a bit, especially for electronics.  Of course, the reviews at sites like <a href="http://www.amazon.com/">Amazon.com</a> are always good.</p>
<p>eMarketer points out how product reviews helps increase <a href="http://www.emarketer.com/Article.aspx?id=1005226&amp;src=article_head_sitesearch">search traffic, conversion rate and average order size</a>.  Consumer electronics in particular is a big category for reviews, and the reviewing site typically only gets 1/2 the sales with many people <a href="http://www.emarketer.com/Article.aspx?id=1005103&amp;src=article_head_sitesearch">researching online and buying locally</a>.</p>
<p>Do you use review and comparison sites when completing product research?  How much of an impact do the sites have on your purchase decision?</p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/community" rel="tag">community</a>, <a href="http://www.technorati.com/tags/Michelin" rel="tag">Michelin</a>, <a href="http://www.technorati.com/tags/tires" rel="tag">tires</a>, <a href="http://www.technorati.com/tags/review" rel="tag">review</a>, <a href="http://www.technorati.com/tags/comparison" rel="tag">comparison</a></span><a href="http://www.statcounter.com/" target="_blank"><img src="http://c28.statcounter.com/2736343/0/1cdc0ec6/0/" alt="blog stats" border="0"></a> </p>
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		<title>Do you have the guts to run with the Bulls?</title>
		<link>http://shakegently.com/2007/07/27/do-you-have-the-guts-to-run-with-the-bulls/</link>
		<comments>http://shakegently.com/2007/07/27/do-you-have-the-guts-to-run-with-the-bulls/#comments</comments>
		<pubDate>Fri, 27 Jul 2007 22:41:41 +0000</pubDate>
		<dc:creator>Dustin Jacobsen</dc:creator>
				<category><![CDATA[life]]></category>
		<category><![CDATA[quotes]]></category>
		<category><![CDATA[travel]]></category>

		<guid isPermaLink="false">http://shakegently.com.s24970.gridserver.com/?p=128</guid>
		<description><![CDATA[I enjoy Jenne&#8217;s blog and I was reading her post about her bull running experience and I was reminded how seldom we step out of our safe zone. Jenne, you get the guts award for this one! I was also inspired by a quote that Andrew posted: &#8220;We can&#8217;t solve problems by using the same [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://jenneink.blogs.com/jennethink/2007/07/bully-for-me.html"><img src="http://farm2.static.flickr.com/1244/917692100_461803a6e8_o.jpg" alt="Jenne runs with the bulls" /></a></p>
<p>I enjoy <a href="http://jenneink.blogs.com/">Jenne&#8217;s blog</a> and I was reading her post about her <a href="http://jenneink.blogs.com/jennethink/2007/07/bully-for-me.html">bull running experience</a> and I was reminded how seldom we step out of our safe zone.  Jenne, you get the guts award for this one!</p>
<p>I was also inspired by a quote that <a href="http://andrewtheplanner.blogspot.com/2007/07/did-you-know.html">Andrew</a> posted:<br />
<em>&#8220;We can&#8217;t solve problems by using the same kind of thinking we used when we created them.&#8221;</em><br />
<strong>&#8211;Albert Einstein</strong></p>
<p>Although I&#8217;ve been to Europe, I haven&#8217;t made it to Spain to brave the bull running. The closest I&#8217;ve gotten is <a href="http://en.wikipedia.org/wiki/Canyoning">canyoning</a> in <a href="http://www.swissalpineguides.ch/english/canyonin.htm">Interlaken, Switzerland</a>, which was fun.</p>
<p>I&#8217;m as guilty as the next person in trying to solve problems just as much as the next person with existing solutions that just plainly don&#8217;t fit without some sort of innovation.</p>
<p>Stepping out of our comfort box doesn&#8217;t have to be something dramatic and can start with baby steps.  Maybe trying a new food that you&#8217;ve been too scared to sample.  Or trying a new approach to a project when you keep beating your head against the wall.</p>
<p>For me, blogging alone has made the list of stepping outside my comfort zone.  As would contributing to the <a href="http://www.ageofconversation.com/">Age of Conversation book</a>, which I&#8217;m happy to say holds the #2 (Hardcover), #4 (Paperback) and #8 (e-Book) spots on <a href="http://www.lulu.com/browse/homepage.php">Lulu</a>, which we used to publish the book.  All profits are going to charity and it has been a great experience where I have met a bunch of great people.</p>
<p>As I continue to become more involved in the <a href="http://en.wikipedia.org/wiki/Web_2.0">Web 2.0</a> universe, I look forward to what&#8217;s next.</p>
<p>As some people look over my work history scattered with startups during the hot dot com days, they wonder why I took the risks.</p>
<p>My answer: <em>with risks comes reward.</em></p>
<p>So yes, several of the companies I worked for tanked, but I came out of those situations learning more than I would have from any job.  And yes, getting downsized hits the ego, even if the company drops from 600 people to 125 and your division is closed.</p>
<p>Risky? Yes.  Rewarding? Without a doubt.</p>
<p>What have you done to step outside the lines?</p>
<p><span class="technoratitag">Technorati Tags: <a href="http://www.technorati.com/tags/startup" rel="tag">startup</a>, <a href="http://www.technorati.com/tags/Jenne" rel="tag">Jenne</a>, <a href="http://www.technorati.com/tags/Einstein" rel="tag">Einstein</a>, <a href="http://www.technorati.com/tags/running+with+the+bulls" rel="tag">running with the bulls</a>,  <a href="http://www.technorati.com/tags/pamplona" rel="tag">pamplona</a></span><a href="http://www.statcounter.com/" target="_blank"><img src="http://c28.statcounter.com/2736343/0/1cdc0ec6/0/" alt="blog stats" border="0"></a> </p>
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