Archive for the ‘research’ Category
Friday, November 30th, 2007
I was checking out my Technorati page and noticed they still had a thumbnail image from forever ago.
So I did a bit of searching on how to update the image, and, as it turns out, the image used to pulled from Alexa, but now is pulled from Snap.
It is pretty ...
Posted in research, social, technology | No Comments »
Monday, November 26th, 2007
Mary Meeker presented some interesting items at the Web 2.0 Summit.
Its a good reminder that there are still plenty of opportunities. I'm also in agreement with Russell from MobHappy that the next big wave is mobile.
Comparing 2007 top sites (according to Alexa, which is obviously skewed in results terms) ...
Posted in event, research, technology | 1 Comment »
Sunday, November 4th, 2007
I'm a big fan of research and numbers. External sources and research helps validate your opinion.
Of course, there will always be cases (no pun intended), such as Crystal Pepsi that tend to test well, but flop when rolled out to the masses. Research will only take you so far.
But, ...
Posted in advertising, business, quotes, research | No Comments »
Monday, October 8th, 2007
One of the sites that I have been tracking for a while and recently added to my RSS feeds is The Consumerist.
If you are in PR and haven't heard of this site, it would be worthwhile to monitor it on behalf of your clients. There's no worse way than ...
Posted in advertising, research, retail, social, technology | 1 Comment »
Monday, September 17th, 2007
via Marketing Vox, I read today that comScore, one of the heavyweights when it comes to tracking and reporting on consumer behavior, is creating a "Conversational Media Report" that will report on blog readership and social networking site traffic.
"Forrester Research Charlene Li told eWEEK that the move indicates blogs ...
Posted in advertising, research, social | No Comments »
Tuesday, August 28th, 2007
As a follow-up to yesterday's post about alcohol and energy drinks, I wanted to point out that the amount of caffeine in energy drinks is no more potent than our good old friend mr. espresso.
via CNN: Energy drinks' caffeine in line with coffee
Outside of the sugar, which I usually try ...
Posted in life, research | 1 Comment »
Sunday, May 27th, 2007
I was reading Billboard magazine this weekend when an ad for Soundbuzz caught my attention:
Today, mobile music accounts for more than 95% of digital music sales in the Asia-Pacific.
According to a Billboard article (May26: The Path to China), there are between 450 and 500 million mobile phone subscribers in China ...
Posted in music, research, technology | No Comments »
Tuesday, May 8th, 2007
In a New York Times article called Why Talk When You Can Type, Forrester Research reports that 78% of cellphone subscribers ages 18 to 26 use data services.
Texting is the most used data service. Ringtones continue to be popular with games and internet use on the rise. Young ...
Posted in research, technology | No Comments »
