Archive for the ‘technology’ Category

2010 Technology Summary

Monday, January 17th, 2011

First, lets take a look back at my post from January 4, 2010: Trends, Predictions & Thoughts for 2010. While I predicted a pretty aggressive growth trend for location-based services (Foursquare, Gowalla, etc), I think the adoption rate has followed my expectations. I was surprised that Facebook decided to build ...

The Evolution of Advertising Continues

Friday, November 26th, 2010

There have been many discussions around the evolution of advertising lately. You could argue the way consumers are engaged and products are sold is continually evolving, but I don't think we've seen such a dramatic shift as the last ten years. The internet, mobile, online video and most recently, social ...

Sustaining Innovation – Achieving Near-Term and Long-Term Objectives

Monday, August 16th, 2010

There was a great article in the July 26th edition of Computerworld - IT Innovation: How to avoid being a one-hit wonder. There is also a related article - "Innovation: Trendy Topic, Hard to Do" that I had to mention, because the headline really hits home. I think the challenges that ...

MobileBeat 2010 Summary: The Future of Advertising & Location

Thursday, July 22nd, 2010

Last week I was fortunate to be invited to speak on a panel about the future of advertising and location-based services at MobileBeat 2010. Location is a hot topic in the industry, with venture capital flowing into this area (Andreessen Horowitz Leads $20 Million Investment in Foursquare) VentureBeat put together a good ...

Location-Based Marketing: Strategy & Insight for Brands & Agencies

Tuesday, June 29th, 2010

There's been several great articles recently on location-based marketing that I'd like to share. The first is a blog post from Soical Fresh: 21 Unique Location Examples from Foursquare, Gowalla, Whrrl and MyTown In the article above are some great examples of how brands, large and small, are utilizing the various location-based ...

Mobile Marketing Presentations for Social Media Club Kansas City

Tuesday, June 22nd, 2010

On the evening of June 22, 2010, the Social Media Club of Kansas City organized and Barkley hosted a speaker lineup on the topic of mobile marketing. An introduction to mobile development and the landscape was presented by Mike Craig from Ruxter Mobile. Barbara Ballard, from Little Springs Design, spoke about ...

Online Privacy, Facebook, Google TV, iPhone, HTC EVO – June 2010 KCUR Up To Date Tech Show Summary

Thursday, June 10th, 2010

We live our lives in public - at least online. With every move made online indexed and aggregated into individual customer profiles, there is nowhere to hide on the World Wide Web. Google indexes everything, collecting information from our computers, mobile devices, e-mail and now even through television. Google searches still ...

TechCrunch Disrupt Startup Battlefield Day 1

Tuesday, May 25th, 2010

I'm in New York City at TechCrunch Disrupt TechCrunch and other technology outlets have provided detailed updates, including a live stream and video updates. My selections from TechCrunch Disrupt Startup Battlefield session are: UJAM: A web-based toolset for generating music based on a theme, highly customizable by the user. They certainly got ...

Tracking Innovation at TechCrunch Disrupt

Monday, May 24th, 2010

I'm at TechCrunch Disrupt the next couple days. I was able to bundle the event with some other meetings in New York, so it worked out well. Summary so far: the next wave of innovation is about social, mobile & building relationships through engagement across channels - something that we, ...

iPad, iPhone, Location-Aware Apps: April 2010 KCUR Up to Date Summary

Monday, April 19th, 2010

Monday, April 12th, 2010 Steve Kraske sits down with "Tech-sperts" Dustin Jacobsen, Director of Social Media and Technology at Barkley, and Justin Parlette, Support Systems Administrator at University of Missouri, Kansas City. They review Apple's newest gadget, the iPad, cover news of iPhone 4.0 OS multitasking capabilities, and location-aware apps. A few highlights: iPad: ...