Archive for the ‘technology’ Category

Tracking Innovation at TechCrunch Disrupt

Monday, May 24th, 2010

I'm at TechCrunch Disrupt the next couple days. I was able to bundle the event with some other meetings in New York, so it worked out well. Summary so far: the next wave of innovation is about social, mobile & building relationships through engagement across channels - something that we, ...

iPad, iPhone, Location-Aware Apps: April 2010 KCUR Up to Date Summary

Monday, April 19th, 2010

Monday, April 12th, 2010 Steve Kraske sits down with "Tech-sperts" Dustin Jacobsen, Director of Social Media and Technology at Barkley, and Justin Parlette, Support Systems Administrator at University of Missouri, Kansas City. They review Apple's newest gadget, the iPad, cover news of iPhone 4.0 OS multitasking capabilities, and location-aware apps. A few highlights: iPad: ...

Apple iPad: Worth the Hype?

Monday, April 5th, 2010

   As someone that works on mobile and emerging technology projects, I had to pick up one of the latest hyped up Apple products and spend some time getting to know it and write my own review. For those that aren't familiar with the Apple iPad, it's the latest shiny object from ...

SXSW Interactive 2010 Recap

Tuesday, March 30th, 2010

    I've been trying to make it to South by Southwest Interactive (SXSWi) for several years, but the planets just never aligned.. That is, until this year. SXSW, for those unfamiliar with the event, is held each Spring in Austin, TX and includes Interactive, Film & Music sessions spread across 1 1/2 ...

Location-based Marketing Continues to Grow

Friday, March 26th, 2010

I predicted earlier this year that location-based marketing & advertising was going to explode in 2010. Well, here's some validation of that prediction, with literally multiple updates coming out daily of new location-based services, companies getting funding, being featured in the New York Times and other mainstream press, etc. There's a ...

KCUR Up to Date with Steve Kraske: Smart Phone Revolution

Tuesday, March 9th, 2010

Join me Thursday March 11, 2010 on KCUR Up to Date with Steve Kraske to talk about mobile. Have questions you want to hear answered? Topics you'd like for us to discuss? Don't be shy. Post a comment on the blog below or send me a message on Twitter (dustinj). The ...

Web Design: Winning Awards vs. Driving Sales

Thursday, January 28th, 2010

So where do I begin? First, let me explain the image above. It's a web heat map. What's a web heat map, you ask? Wikipedia describes a web heat map as a representation "..used for displaying areas of a Web page most frequently scanned by visitors." The above heat map from ...

AAAA Transformers: Location Adds Context & Context Adds Value

Tuesday, January 12th, 2010

The blog post below is part of my submission for the American Association of Advertising Agencies (4A's) Transformers Program. Every few months I select a few emerging trends to dig into. I've discussed geo streams in a previous post and this is a further extension of that idea and many other ...

Recap – Placecast Webinar: Innovations in Retail: Using Mobile Technology to Drive Foot Traffic & Sales

Tuesday, December 22nd, 2009

Summary via http://blog.placecast.net/ On Tuesday December 15, Placecast hosted a webinar aimed at finding new approaches that are working for retailers to increase brand affinity and drive repeat traffic into their stores. Moderate by Janye O’Donnell, the retail reporter for USA Today and co-author of the book, Gen BuY: How Tweens, ...

Innovations in Retail: Using Mobile Technology to Drive Foot Traffic and Sales (webinar)

Tuesday, December 8th, 2009

1020 Placecast Invites You to Join a Conversation on Retail Marketing Tuesday, December 15th 2009 at 9:30 AM PST / 12:30 PM EST Brick and mortar marketers today are facing declines in brand loyalty and a decrease of traffic in their stores from recession pressures and eCommerce alternatives. Retailers are responding with tried ...